Branding for
Project Keepsake
The recent devastating fires in California, particularly in the Los Angeles area, have brought immense loss and hardship to countless individuals and families. Homes, properties, cherished belongings, and irreplaceable keepsakes have been destroyed, leaving communities to navigate profound emotional and financial challenges. This tragedy has affected people of all ages and backgrounds, with the road to recovery demanding time, resources, and unwavering support.
Project Keepsake is a heartfelt initiative designed to bring hope and healing to children who have lost their beloved possessions in the fires. By connecting talented artists with these young individuals, the project recreates their cherished keepsakes through personalized illustrations and stories. Together, they craft a unique storybook that celebrates the memories tied to these items, offering a sense of comfort, permanence, and joy.
Through the power of art and storytelling, Project Keepsake seeks to preserve precious memories and spark inspiration, reminding children that while material things may be lost, their dreams and the love they hold for their treasures can never truly be erased.